7 Favorite Clean Beauty Essentials From: Alicia Lund
Written by: Jean Godfrey-June
Published on: November 1, 2022
After a career as a fashion editor at ELLE, Alicia Lund launched her much-obsessed-over style blog in 2009, covering everything from beauty, design, and travel to—as her life evolved—being a mom. Now the busy Sacramento-based Lund has launched Wrel, a seasonal collection of lifestyle essentials that she curates, featuring her favorite California makers (it is so good). Her skin glows—she loves clean beauty—and here are a few reasons why.